South Korea’s motoring conglomerate, Hyundai, is set to introduce its flagship Equus luxury sedan to the US market. With stiff competition from Mercedes, BMW, Lexus, and Infiniti, Hyundai is planning an onslaught on the top dogs with its relatively cheaper grand saloon, with prices starting at above $50,000.
Directly aimed at the Mercedes Benz S class, the Equus will be offered in two variants: Equus Signature and Equus Ultimate. These two models will be powered by Hyundai’s inhouse Tau V8 engine pumping a timid 385 bhp,which is below par as compared to what’s being offered by the rest of the luxury sedan gang.
With an emphasis on offering better value for the money, Hyundai is equipping this grand sedan with goodies that hardly anyone can ignore. In the signature model, a top lexicon audio system with 17 speakers and an electronic damping suspension system, amongst other innovations, will be offered as standard.
For the range topping Equus ultimate version, rear reclining seats with cooling facility, power headrests, and a rear based entertainment unit will be offered by Hyundai for ultimate comfort.
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